SKILLS
EXPERIENCE

FOUNDER

narukang.com, Los Angeles, CA, November 2017 - Current
I get hired by many small to medium-sized businesses on a contract-basis to launch or migrate current e-commerce website onto Shopify Plus platforms. Responsible for setting up website, design, flow, catalog merchandising and optimizing for highest conversion rate. I work closely with marketing and supply chain teams to make sure inventory and marketing campaigns are aligned. Past Clients include: e.l.f. Cosmetics, Ignite, Sander’s Candy, Second Nature etc.


FOUNDER
Illusion Apparel Co.
, Los Angeles, CA, April 2020 - Current
Manage full-cycle apparel brand. Responsible for designing, sourcing and managing DTC website, digital marketing strategy and fulfillment. Make consistent updates to the website, study analytics and optimize for highest conversion.  


 

SITE DEVELOPER / OWNER

Bodhi Crave + Hype Junkie,  Los Angeles, CA, Feburary 2018 - June 2019
Built and ran two dropship-modeled e-commerce stores amongst two different niches simultaneously. Responsible for researching trending products through competitor analysis, sourcing vendors, building websites and driving traffic through paid media: Facebook, Instagram and Google ads. Both full-cycle DTC ecommerce businesses and their assets were sold for profit in 2019.   


SITE DEVELOPER / OWNER

The Funk Monk,  Los Angeles, CA, July 2015 - January 2017
Created and developed a search directory for independent musicians and performing artists. Built site from scratch on WordPress. Object of directory was to create a community where musicians can find various businesses needed for their indie-careers: recording or rehearsal studios, photographers, venues, etc. while small businesses can gain search engine real estate on the web for more traffic.


ACCOUNT EXECUTIVE

Software Companies, Los Angeles, CA, July 2006 - May 2018
Responsible in pitching, scheduling and running full ‘demos’ of Software as a Service (SAAS) products to prospective clients to close on deals. Ranked as second highest producing AE in 2017 at DemandForce, a B2B software for the medical industry.


 

CERTIFICATIONS
GOOGLE ANALYTICS
Online: Google Skillshop - Analytics Academy 

GOOGLE ADS: Search, Display, Video
Online: Google Skillshop


EDUCATION
BACHELOR OF ARTS, COMMUNICATION STUDIES
California State University, Los Angeles 

STUDY ABROAD, IMMERSIVE CULTURE AND LANGUAGE
Colegio Mayor Universitario MARA, Madrid, Spain